That ringbacks aren't big in the West is one of the great clich?of the mobile content business. Is it true? Mobile Entertainment is the leading community site for all professionals working within the international mobile content industry. We bring you the latest news, views and analysis from this fast moving entertainment sector, complementing our flagship monthly printed magazine and special...

Rating: AMC announces large expansion of Fun Dial service Customised ring-tones for different contacts is a service that’s been built into mobile devices for quite a while now, and has proven wildly popular… and often incredibly annoying, e.g. abominations like the Crazy Frog. Comverse offers a similar service with its Fun Dial service. Once you’ve subscribed ...

That ringbacks don’t sell in Europe is one of the great clichés of the content business. Is it true? And can moving the market off-portal change things? Tim Green delved further…

8% of subscriber base subscribes to Ringback Tones within one month of launch Cape Town, 18th November, 2008 – Jinny Software, a leading supplier of personalised messaging and media processing platforms to mobile network operators, today announced that its Ringback Tone Server solution has driven a tremendous 10-day return-on-investment (ROI) for a Zain Group operator in ...

If Comverse has its way, more content providers will be able to offer ringback tones off-deck.

RealNetwork also announced the global availability of Cutting Tune for mobile operators. Cutting Tune -- available for deployment in Q209 to mobile operators as an ASP service -- will enable mobile subscribers to select any portion of songs made available by content partners for their Ringtone (RT) or Ringback Tone (RBT), and is the first in the market to offer this functionality for Ringback Tone...

SAN FRANCISCO - Verizon Wireless stoked the white-hot social-networking fire, launching three offerings that allow subscribers to share content and stay in contact with their friends.

Giving customers even more access to and control over their music, Verizon Wireless said today on the eve of CTIA WIRELESS I.T. & Entertainment 2008, it has launched Ringback Buddies. Ringback Buddies, available as an application on Facebook® Platform, allows customers to browse, purchase and manage their ringback tones and jukeboxes while on the site. With ringback tones, people w...

Verizon Wireless said  has launched Ringback Buddies.  Ringback Buddies, available as an application on Facebook Platform, allows customers to browse, purchase and manage their ringback tones and jukeboxes while on the site. With ringback tones, people who call your wireless phone hear music instead of a traditional ring.  Ringback Buddies allows users to easily view the music their...

Ringback tones could generate $4.7 billion by 2012, says MultiMedia Intelligence. Mobile Entertainment is the leading community site for all professionals working within the international mobile content industry. We bring you the latest news, views and analysis from this fast moving entertainment sector, complementing our flagship monthly printed magazine and specialist events.