Quick Response
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Pepsi’s 400M Mobile Barcodes Push QR into Europe Mobile barcodes (aka QR, or Quick Response codes) are old news in Japan and Korea, but they haven’t made it big in Europe or the US just yet. The Telegraph reported today that the tech is getting a big PR push in Britain, thanks to Pepsi. How long will it be until the scanning tech
submitted by MobileMarketingWatch on 27th Dec 2008 (via feeds.feedburner.com)
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2
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Google kills Android jailbreak with new Android OS RC30 update Talk about a quick response. Almost as soon as the Android development community happen to stumble upon a root-access “jailbreak” method for the Android OS, Google let loose their counter-punch. Google is now pushing out a new Android OS build that patches the current Android jailbreak exploit. The patch should make quick work of closing the
submitted by IntoMobile on 9th Nov 2008 (via feedproxy.google.com)
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Pepsi Launches Major UK QR Code Initiative Thirsty tech-savvy UK consumers will be able to access music, games and other entertainment from their mobile phones now that Pepsi has introduced QR codes to its drink packs. PepsiCo and Britvic are rolling out 400 million packs with quick response (QR) codes across Pepsi, Diet Pepsi and Pepsi Max variants in the UK. QR codes are two-dimensional barcodes that act as a conduit between print and we...
submitted by streetstylz on 7th Nov 2008 (via streetstylz.blogspot.com)
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1
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For a Quick Response, Text Message Instead of Voice Mail No surprise. According to a Sprint study, text messaging gets a far quicker response than voice mail. In a study by Sprint, those under the age of 30 are four times more likely to respond within minutes to an SMS than a voicemail, with roughly 91 percent responding within the hour. Adults 30 and older were twice as likely to text a reply within minutes rather than call.
submitted by Textually on 24th Oct 2008 (via textually.org)
1
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Ralph Lauren Goes Mobile with AR Codes Ralph Lauren is making luxury shopping more mobile with the launch of and use of QR bar codes.  This new mobile website makes it easier for mobile access because their website is almost all executed in Flash, a software not available in many web phones even the iPhone. Ralph Lauren is the first luxury retailer in the U.S. to directly launch m-commerce while incorporating Quick Response (QR) c...
submitted by WirelessAndMobileNews on 16th Aug 2008 (via wirelessandmobilenews.com)
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1
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Good article by the Mobile Marketer’s Giselle Abramovich on the recent announcement from Polo Ralph Lauren that they would begin utilizing a 2D barcode reader (Quick Response- QR- code reader specifically) in their new mobile commerce efforts. The article stated that consumers could, “shop via their camera phones by scanning the QR code appearing
submitted by InsideMobileMarketing on 15th Aug 2008 (via insidemobilemarketing.com)
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Developed by Scanbuy, the free ScanLife software deciphers captured Quick Response (QR) bar codes.
submitted by Funtonia on 31st Mar 2008 (via funtonia.com)
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