NeoMedia Technologies, the global leader in camera-initiated barcode transactions for mobile devices, today announced that Laura Marriott, former president of the Mobile Marketing Association (MMA), has joined its Board of Directors. Marriott brings a wealth of expertise in mobile marketing to NeoMedia that will contribute to the company’s growth and help strengthen its leadership position a...

m-Wise has announced the commercial launch of its new web and mobile microsite development kit. For newcomers to the mobile marketing world, this kit could provide a helpful boost with valuable resources. The new mobile content product consists of an easy to use software package that allows “effortless configuration and setup” of fully branded, ready to

Over the past several months, a new phenomenon has been sweeping the world of mobile advertising and marketing. In addition to traditional banners, text links, and videos, Mobile Applications have won a major place in the hearts of brands and agencies alike. MobiADNews reports via MocoNews. Why an app? Because it allows brands “to engage consumers and plunge them into a branded environment in whi...

mobiThinking believes there's more to Christmas than shopping. This is certainly true when it comes to mobile marketing, where many of this season's best stories have little to do with retail. read more

mobiThinking believes there's more to Christmas than shopping. This is certainly true when it comes to mobile marketing, where many of this season's best stories have little to do with retail. read more

The first Carnival of the Mobilists of 2009 contains a number of posts looking back at 2008 along with predictions for 2009's mobile future. There are also pieces on mobile marketing, development, the mobile business, hardware and software.

This week, the Carnival of the mobilists number 155 is over at Helen Keegan’s musings of a mobile marketer blog where you can read a range of interesting posts on the past and future, mobile marketing, mobile development, the mobile industry, as well as devices and software. Head over to Helen’s blog to read the best

A CEO I recently interviewed– find out who next week :p–is sure that 2009 will be the year of mobile marketing. Indeed, Annus Mobilus won’t stop, and our break will end after today. See you tomorrow! Share This

And you thought there was nothing high-tech about selling shoes? This story reveals that the Al Bundys of the world may have  a lot more to get excited about next year. According to the now legendary tale, the CEO of Onlineshoes.com “operated four retail stores to help pay for the Internet part of the business

The same mobile tech companies that played a large role in getting the word out about Obama’s campaign are seeking to cash in on marketing victory. If you’re part of a mobile marketing company that helped Obama out, you’re in luck. Mobile marketing firms that had a role in Obama’s win, such as Distributive Networks and