PLENTY OF APPLICATION DEVELOPERS and content owners are spinning their wheels as they try to convince users to shell out for mobile goodies. But a small — and very optimistic — segment is hoping to get consumers to save money with their phones.

Many large retailers are beginning to notice what mobile coupons and text-related ordering and marketing can do these days.  It started with online retailers like Amazon and its “TextBuyIt” service, along with QVC’s recent Text Ordering introduction last fall. What they’re noticing is that unlike traditional e-commerce, mobile coupons and/or text ordering and marketing...

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Yes, mobile coupons haven’t quite caught on here in the US like they have in Japan, Eurpope and other areas, but it doesn’t mean the technology isn’t growing rapidly.  A new study sponsored by Juniper Research suggests that mobile coupons will be used by nearly 200 million mobile subscribers globally by 2013.  More specifically, The

A look at mobile coupons and discounts. Article

Juniper Research has released a new report saying that Mobile coupons redemptions will have reached 200m by 2013… Apparently it’s a mature market in Japan and Korea, but even less mature markets like the US and Europe are showing growth in some big retail sectors like entertainment, shopping, and not surprisingly, food - nothing like a

Coupons delivered and redeemed via mobile phones are forecast to be used by some 200 million mobile subscribers globally by 2013, according to a new study by Juniper Research. The Juniper Research report determined that the mobile coupons market is currently most advanced in Japan and Korea, but that growing numbers of mobile coupon services are being offered in the USA and Europe across all the m...

Mobile coupons are expected to reach 200 million redemptions worldwide by 2013, according to a new report from Juniper Research.

Mobile marketers have something to be thankful for, even if they’re not celebrating the U.S. Thanksgiving holiday this week: The great growth of mobile coupons, as predicted by Juniper Research. The firm reports that by the year 2013, some 200 million subscribers worldwide will use coupons that are delivered and redeemed via mobile phones. North America

The Mobile Marketing Association (MMA) (www.mmaglobal.com) today released the results of its Annual Global Mobile Attitude and Usage Study, conducted with research partner Synovate. The report spans selected markets in four geographic regions including United States, Europe, Asia Pacific and Latin America, and helps brands and advertisers understand the global habits of mobile users and ...