Some good news for mobile barcoders, from Juniper Research. It has released a report claiming that companies sending coupons via mobile barcodes will enjoy a massive surge in the coming lean years. According to the report, consumers looking for savings are far more likely to use targeted coupons sent direct to their phone. From the report: “We ...

PLENTY OF APPLICATION DEVELOPERS and content owners are spinning their wheels as they try to convince users to shell out for mobile goodies. But a small — and very optimistic — segment is hoping to get consumers to save money with their phones.

Yes, mobile coupons haven’t quite caught on here in the US like they have in Japan, Eurpope and other areas, but it doesn’t mean the technology isn’t growing rapidly.  A new study sponsored by Juniper Research suggests that mobile coupons will be used by nearly 200 million mobile subscribers globally by 2013.  More specifically, The

Mobile coupon service provider Cellfire is teaming up with U.S. Cellular to provide the carrier’s customers with convenient access to coupons and discounts from their mobile phones. U.S. Cellular customers can enjoy exclusive savings at national, regional, and local merchants by accessing the free Cellfire service directly from U.S. Cellular’s easyedge To Go, nWeb browser, and

Coupons delivered and redeemed via mobile phones are forecast to be used by some 200 million mobile subscribers globally by 2013, according to a new study by Juniper Research. The Juniper Research report determined that the mobile coupons market is currently most advanced in Japan and Korea, but that growing numbers of mobile coupon services are being offered in the USA and Europe across all the m...

Mobile marketers have something to be thankful for, even if they’re not celebrating the U.S. Thanksgiving holiday this week: The great growth of mobile coupons, as predicted by Juniper Research. The firm reports that by the year 2013, some 200 million subscribers worldwide will use coupons that are delivered and redeemed via mobile phones. North America

Alltel is introducing a new service called Alltel Perks. Perks acts like a widget and delivers content, advertisements, coupons and other offers directly to a user's home screen. For example, a user might receive a coupon for $2 off ...

Wouldn’t you  know it: The same day of mobileStorm’s free webinar on mobile coupons last week, I saw a Harris Interactive study that emphasized the importance of coupons this holiday season. The study found that 89 percent  of online adults think coupons are a great way to save money, and that 35 percent of those who will be spending less

Today’s your last chance to sign up for “Making Money With Mobile Coupons,” a free webinar happening tomorrow at 11 a.m. Pacific Time. mobileStorm CEO and founder Jared Reitzin will explain why mobile coupons are integral for today’s marketing campaigns. He will also share basic instructions on the ideal way to launch a mobile coupon campaign. Despite

The fact that I received a mobile coupon for Halloween candy this week was a great personal forerunner for this news item. ComScore Inc., a leading barometer of all things digital, reports that the mobile marketing landscape in Europe is evolving as fewer consumers say they are receiving advertisements for mobile products and services while more